TV Viewing trends in the U.S. Navigate the TV landscape with precision. Examine audience viewing behaviors across key TV delivery platforms in a monthly macroanalysis. The data for The Gauge is ...
Consumers today are moving seamlessly between devices and platforms. Leveraging the industry’s most reliable and comprehensive data backed by leading data science, Nielsen ONE offers the deduplicated ...
Data Center Navigate today’s media with the latest audience data Media is changing faster than ever. Follow audiences across devices, TV programs, ads and more with the latest Nielsen data and ...
For the first time, advertisers and agencies can directly compare campaign performance on TikTok to other publishers across all screens, via Nielsen ONE NEW YORK – December 5, 2024 – Nielsen, a global ...
LGBTQ+ consumers welcome brand engagement—provided it’s done in an authentic and inclusive way. Watch our latest webinar and learn how to build brand loyalty with LGBTQ+ audiences. LGBTQ+ consumers ...
That rings particularly true with the WNBA as viewership and fandom reach new heights. As the popularity of women’s sports surges, we’ll look at how momentum has grown over the last several years and ...