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No price hike for YouTube TV, Google clarifies Verizon Ad confusion
Google says YouTube TV won’t hike prices, despite what the Verizon ad said. The ad promoted YouTube TV for $82.99/month, which caused some confusion. People thought YouTube TV was going to hike ...
Business Insider3y
Verizon has pledged to spend 30% of its production dollars on minority-owned production companies, and has built a tool to vet its ads for bias
Verizon is rolling out a plan to promote diversity, equity, and inclusion in its ads; increase spending with minority-focused media and production companies; prevent bias; and make its marketing ...
Business Insider4y
AT&T spent billions to revolutionize advertising – now it looks like it's all but giving up on it
Verizon, which pursued a similar playbook ... Xandr had challenges plugging AT&T data into advertising and getting TV ad buyers and rivals to buy into its idea to create a single industry ...
Yahoo2mon
Verizon Told to Rein in Misleading Satellite Messaging Ads
The National Advertising Division recommends that Verizon discontinue or modify claims about the carrier’s satellite-powered text messaging. The company has produced three commercials about how ...
BGR12y
Verizon plans to use customers’ location data, browsing history to deliver targeted ads
Starting this week, Verizon Wireless (VZ) will begin sending select customers advertisements based on location data, web browsing habits and mobile application usage, as well as other information ...