Discover why the versatile yet relatively light Fujifilm XF500mm F5.6 R LM OIS WR is such a big help to wildlife and sports ...

Do you remember the good old days when we had Polaroid instant film cameras? Back when you could snap a picture and print it out seconds later? Ah, the ...

As a Fujifilm photographer, the firmware updates give me hope that the cameras I love for color and ergonomics will offer more competitive autofocus performance in the future. I own two Fujifilm X ...

Fujifilm Japan introduces measures to deter scalpers. No solution is perfect, but if it helps, I say: “Go get 'em Fujifilm!” ...

As a Fujifilm photographer myself, that’s a key feature that Fujifilm needs to continue to work to improve. I chose Fujifilm for the color science, but if I were a sports or action photographer ...

The area, a popular photography spot because of how Mount Fuji rises behind the convenience store, has gained traction on social media, attracting a surge of foreign tourists. The fences are ...