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1 小时
How alcohol marketers could be impacted by surgeon general’s cancer label recommendation
The bombshell link between cancer and alcohol consumption outlined in an advisory from the U.S. Surgeon General on Friday ...
1 天
CES 2025—everything marketers and agencies need to know about AI, tech and dealmaking at ...
Since CES is an opportunity for marketers to finalize their agendas for the new year and begin planning for the next, ...
1 天
13 creative campaigns to know about today
Dunkin’s Sabrina Carpenter collab and two campaigns kicking off Dry January.
11 小时
Horizon Media parent hires IBM vet as first president
Horizon Media Holdings, the parent company of independent agency Horizon Media, appointed Bob Lord as its first president.
7 小时
US Surgeon General calls for cancer warnings on alcohol labels
Labels on alcohol products like beer and wine should carry warnings of their links to cancer, the U.S. Surgeon General said.
12 小时
5 AI marketing predictions for 2025
In 2025, AI will mature as a tool to help marketers improve advertising performance, according to experts. The technology’s ...
4 小时
TikTok ad leader exits app as it faces potential US ban
TikTok head of ads in North America Sameer Singh is leaving the platform, according to an internal memo shared with Ad Age.
Opinion
11 小时
Opinion
The 3 skills marketers must have in 2025
Marketers don't need to become AI developers or learn to code, but they must think like programmers. Computational ...
Opinion
11 小时
Opinion
Super Bowl ads in 2025—how marketers can balance inclusion with universal appeal
For advertising and brand management professionals, Q4 to early Q1 is a hectic time often focused on developing Super Bowl ...
5 小时
Doritos reveals ‘Crash the Super Bowl’ ad semifinalists
Doritos is one step closer to its Super Bowl spot.
8 小时
Verizon to host Super Bowl ‘FanFests’ at stadiums in all 30 NFL markets this February
The telecom will host on-field activities, NFL meet-and-greets and live musical performances on Super Bowl Sunday ...
12 小时
The future of retail in 2025—DTC, e-commerce and in-store predictions
Already, brands are combatting anticipated rises by switching up their loyalty programs. For example, American Eagle rolled out higher spending thresholds for its “Real Rewards” members in 2025. To ...
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